Visitor numbers to the Homepage increased by 16 % during the campaign and the telephone consultation service received an increase of no less than 54 % more calls.

In co-operation with other businesses, we integrated a typical Tinnitus whistling tone over the original soundtrack of their TV and radio commercials within the regular advertising block.The radio commercial of our co-operating partner stopped - not so the whistling tone.Finally, an off speaker solved the puzzle and told the audience about Tinnitus as an indication signal of burn-out.

One of the signs of an impending Burnout is Tinnitus. However many of those affected by this never-ending whistling tone in the ears simply choose to ignore it.

To focus on this fact, we had to create an awareness spot for our client Business Doctors.