Brand Experience and Activation > Use of Promo & Activation

AMERICAN ROM

McCANN ERICKSON, Bucharest / KANDIA DULCE / 2011

Awards:

Grand Prix Cannes Lions
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More Entries from Best New Product Launch/Re-Launch or Multi-Product Promotion at Retail in Brand Experience and Activation

24 items

Grand Prix Cannes Lions
AMERICAN ROM

Best New Product Launch/Re-Launch or Multi-Product Promotion at Retail

AMERICAN ROM

KANDIA DULCE, McCANN ERICKSON

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Gold Cannes Lions
MUSICAL FITTING ROOMS

Best Temporary In-Store Displays in a Promotional Campaign

MUSICAL FITTING ROOMS

DDB SINGAPORE

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Gold Cannes Lions
SAVE AS WWF

Best Use of Other Digital Media in a Promotional Campaign

SAVE AS WWF

WORLD WILDLIFE FUND (WWF), JUNG von MATT

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Gold Cannes Lions
4TH AMENDMENT WEAR

Best use of Social Media Marketing in a Promotional Campaign

4TH AMENDMENT WEAR

4TH AMENDMENT WEAR, 4TH AMENDMENT WEAR

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Gold Cannes Lions
AMERICAN ROM

Food and Non-Alcoholic Drinks

AMERICAN ROM

KANDIA DULCE, McCANN ERICKSON

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Gold Cannes Lions
4TH AMENDMENT WEAR

Corporate Image & Information

4TH AMENDMENT WEAR

4TH AMENDMENT WEAR, 4TH AMENDMENT WEAR

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Silver Cannes Lions
GREENBACKS FOR GREENBACK

Best Use of Experiential Marketing in a Promotional Campaign

GREENBACKS FOR GREENBACK

H&R BLOCK, FALLON

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Silver Cannes Lions
DRUNK VALET

Best Use of Experiential Marketing in a Promotional Campaign

DRUNK VALET

BAR AURORA & BOTECO FERRAZ, OGILVY BRASIL

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Silver Cannes Lions
THE MISSING CHILD

Best Use of Guerilla Marketing in a Promotional Campaign

THE MISSING CHILD

INITIATIVE VERMISSTE KINDER, KEMPERTRAUTMANN

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Silver Cannes Lions
SPREAD THE TED

Best Use of Guerilla Marketing in a Promotional Campaign

SPREAD THE TED

TEDX BUENOS AIRES, OGILVY ARGENTINA

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Silver Cannes Lions
FAST FOOD

Best Use of Guerilla Marketing in a Promotional Campaign

FAST FOOD

GLAXO SMITH-KLINE, GREY MEXICO

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Silver Cannes Lions
MUSICAL FITTING ROOMS

Best Use of Ambient in a Promotional Campaign

MUSICAL FITTING ROOMS

DDB SINGAPORE

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Silver Cannes Lions
THE CANVAS EXPERIMENT

Best Temporary In-Store Displays in a Promotional Campaign

THE CANVAS EXPERIMENT

CONVERSE, PERFECT FOOLS

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Silver Cannes Lions
A NEW WARRIOR

Best Online Advertising in a Promotional Campaign

A NEW WARRIOR

GREENPEACE, DDB PARIS

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Silver Cannes Lions
GETAWAY STOCKHOLM

Best Use of Other Digital Media in a Promotional Campaign

GETAWAY STOCKHOLM

MINI, JUNG von MATT

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Silver Cannes Lions
A HUNTER SHOOTS A BEAR

Best use of Social Media Marketing in a Promotional Campaign

A HUNTER SHOOTS A BEAR

BIC, BUZZMAN

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Silver Cannes Lions
CAP RECALL

Alcoholic Drinks

CAP RECALL

JAMES READY, LEO BURNETT TORONTO

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Silver Cannes Lions
A HUNTER SHOOTS A BEAR

Fast Moving Consumer Goods (not including food)

A HUNTER SHOOTS A BEAR

BIC, BUZZMAN

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Silver Cannes Lions
BIG NOSES

Durable Goods

BIG NOSES

BGH, DEL CAMPO NAZCA SAATCHI & SAATCHI

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Silver Cannes Lions
DATED PILLOWS

Durable Goods

DATED PILLOWS

PACIFIC BRANDS, HAPPY SOLDIERS

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Silver Cannes Lions
A NEW WARRIOR

Charities

A NEW WARRIOR

GREENPEACE, DDB PARIS

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Silver Cannes Lions
SPREAD THE TED

Public Health & Safety, Pubic Awareness Messages

SPREAD THE TED

TEDX BUENOS AIRES, OGILVY ARGENTINA

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Silver Cannes Lions
THE MISSING CHILD

Public Health & Safety, Pubic Awareness Messages

THE MISSING CHILD

INITIATIVE VERMISSTE KINDER, KEMPERTRAUTMANN

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Bronze Cannes Lions
THE BREATHE HAPPY SOCIAL EXPERIMENT

Best Use of Experiential Marketing in a Promotional Campaign

THE BREATHE HAPPY SOCIAL EXPERIMENT

FEBREZE, GREY NEW YORK

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More Entries from McCANN ERICKSON

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Grand Prix Cannes Lions
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Titanium and Integrated

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KANDIA DULCE, McCANN ERICKSON

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Grand Prix Cannes Lions
AMERICAN ROM

Best New Product Launch/Re-Launch or Multi-Product Promotion at Retail

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KANDIA DULCE, McCANN ERICKSON

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Grand Prix Cannes Lions
AMERICAN ROM

Traffic & Brand Building

AMERICAN ROM

KANDIA DULCE, McCANN ERICKSON

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Gold Cannes Lions
NATURE VALLEY TRAIL VIEW

Best use of brand sponsorship integration (where there is no product overtly displayed in the film, show, event etc. but it is aligned to a brand message)

NATURE VALLEY TRAIL VIEW

GENERAL MILLS, McCANN ERICKSON

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Gold Cannes Lions
NATURE VALLEY TRAIL VIEW

Best use or integration of digital media

NATURE VALLEY TRAIL VIEW

GENERAL MILLS, McCANN ERICKSON

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Gold Cannes Lions
AMERICAN ROM

Food and Non-Alcoholic Drinks

AMERICAN ROM

KANDIA DULCE, McCANN ERICKSON

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Gold Cannes Lions
AMERICAN ROM

Fast Moving Consumer Goods

AMERICAN ROM

KANDIA DULCE, McCANN ERICKSON

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Gold Cannes Lions
THE SWAP

Ambient: Stunts & Live Advertising

THE SWAP

COCA-COLA, McCANN ERICKSON

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Silver Cannes Lions
DIGITAL PUBLIC LIBRARY

Best Use of Ambient Media: Large Scale

DIGITAL PUBLIC LIBRARY

VODAFONE, McCANN ERICKSON

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Silver Cannes Lions
ROMANIANS ARE SMART

Best Use of Digital Media

ROMANIANS ARE SMART

KANDIA DULCE, McCANN ERICKSON

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Silver Cannes Lions
JUMP ROPE

Entertainment & Leisure

JUMP ROPE

MICROSOFT, McCANN ERICKSON

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Silver Cannes Lions
AMERICAN ROM

Best Use of Integrated Media

AMERICAN ROM

KANDIA DULCE, McCANN ERICKSON

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Silver Cannes Lions
ROMANIANS ARE SMART

Best Low Budget Campaign

ROMANIANS ARE SMART

KANDIA DULCE, McCANN ERICKSON

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Silver Cannes Lions
DIGITAL PUBLIC LIBRARY

Commercial Public Services Incl. Healthcare & Medical

DIGITAL PUBLIC LIBRARY

VODAFONE, McCANN ERICKSON

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Silver Cannes Lions
RED

Point of Purchase: Posters

RED

PENLINE ART SUPPLIES, McCANN ERICKSON

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Silver Cannes Lions
BLACK

Point of Purchase: Posters

BLACK

PENLINE ART SUPPLIES, McCANN ERICKSON

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Silver Cannes Lions
BLUE

Point of Purchase: Posters

BLUE

PENLINE ART SUPPLIES, McCANN ERICKSON

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Silver Cannes Lions
SNAKE

Email Marketing, including E-Cards

SNAKE

GREENPEACE, McCANN ERICKSON

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Bronze Cannes Lions
THEY KNOW IT

Savoury Foods

THEY KNOW IT

CALVO, McCANN ERICKSON

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Bronze Cannes Lions
AMERICAN ROM

Consumer Goods, including FMCG and Household Products

AMERICAN ROM

KANDIA DULCE, McCANN ERICKSON

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Bronze Cannes Lions
T-MO-T

Savoury Foods

T-MO-T

CAMPOFRIO FOOD GROUP, McCANN ERICKSON

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Bronze Cannes Lions
ENCOUNTER

Foods & Drinks

ENCOUNTER

COCA-COLA, McCANN ERICKSON

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Bronze Cannes Lions
BALD FINDER

OTC Applications

BALD FINDER

SESDERMA, McCANN ERICKSON

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Bronze Cannes Lions
DIGITAL PUBLIC LIBRARY

Ambient Media: large scale

DIGITAL PUBLIC LIBRARY

VODAFONE, McCANN ERICKSON

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