In the typography design, a tube of Polyfix Instant Glue has been added as a device to one letter of the negative word, turning it into a new letter. The change in the letter makes it a complete new word, which is completely opposite of the previous word and also positive. We have used antonyms which are related to breakage, that can be easily fixed with the help of a glue.

For instance,

'Chura'*, which means shattered, changes into 'pura'*, which means complete after using the device of the Polyfix Instant Glue tube.

Please refer to the supporting image for the translation.

This highlights that a ‘fix’ is quick and easy with Polyfix Instant Glue.

*(This is how the Hindi word sounds in English)

Chura* (Hindi) = Shattered (English)

Pura* (Hindi) = Complete (English)

*(This is how the Hindi word sounds in English)

Please refer to the supporting image for the translation.

It is smaller than (1200 x 1800mm).