Social and Influencer > ONLINE ADS
GIVE
FORSMAN & BODENFORS, Gothenburg / SALVATION ARMY / 2001
Awards:
Gold Cannes Lions
Overview
Credits
Overview
CampaignDescription
An ad designed to playfully tease donations out of people. When the user tries to close the pop-up window it immediately opens again now with a very straightforward message saying: Give us your money and we'll stop playing. After that the last page comes up showing the bank account number to be used for donations.
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