We took a popular local children's sing-along concept known as the chain song, and used it to show different stories about how easily one small mess can lead to others; resulting in much bigger messes. Luckily, this 'chain mess’ phenomenon can be stopped with Bounty.Since we're striving to portray Bounty as ‘the Puerto-Rican paper towel', we decided to use the most authentic and appealing musical genres we could find to get the message across to our target. This second instalment of the Reguerosoneo campaign is in the style of ‘ska.’

SFX: Ska musicMVO: A cake. A cake. A cake at the party in the patioMany kidsSo many kidsAll these kids that are wanting to eat all the delicious cake at the party in the patioThey argueThey argueThe kids argue 'cause they don't want to share all the delicious cake that they all want to eat at the party in the patioA big fightA big cake fightA big cake fight breaks out between all of the kids that do not want to share all the delicious cake that they all want to eat at the party in the patioA mother A mother with Bounty in hand.ANN: Stop the mess with Bounty.

SFX: Music a skaMVO: Un bizcochoUn bizcochoUn bizcocho en la fiesta en el patioMuchos niñosTantos niñosUnos niños que quieren comerse el bizcocho bien rico en la fiesta en el patioSe peleanSe peleanSe pelean los niños por no compartir el bizcocho que tienen tan rico que quieren comerse en la fiesta del patioUna guerraUna guerraUna guerra de bizcocho se forma entre todos los niños por no compartir el bizcocho bien rico que quieren comerse en la fiesta en el patioUna madreUna madre con Bounty en la manoANN: Detén el reguero con Bounty.