Social and Influencer > Online Advertising

SMELL

TEQUILA\, Sao Paulo / PEDIGREE / 2005

Awards:

Bronze Cannes Lions
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Overview

Credits

OVERVIEW

CampaignDescription

Pedigree wanted to explore the high level of online visits on specialised pet websites to divulge a new pet food: nuggets with meat. Agency developed an interactive, funny piece, that plays with the accurate nose of dogs. When they smell something good, they run after it.

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