Outdoor > Ambient

THE JACKPOT PRINTER

LEAGAS DELANEY SHANGHAI, Shanghai / BROTHER / 2012

Awards:

Shortlisted Cannes Lions
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Overview

Credits

OVERVIEW

AmbientExecutionDescription

So we invented The Jackpot Printer, a 3-meter tall slot machine, part product demonstration and part promotion. Just like a slot machine, strike the same combination and you’ll win big. People simply pushed the button and witnessed Brother’s super fast and superior printing quality. Plus, those who got lucky walked away with a great prize.

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