Facing the prejudice of the public towards depression, people with depression tend to hide their negative feelings deliberately. The campaign "Voice From the Heart" uses patient's symptom data, combined with AI music technology, to transform the "people's inner voice" from an abstract concept into a melody that can be heard.

1.Personal data

Through AI music technology, the data from depression scales are transformed into a unique melody that represents the individual's inner voice.

2.Collective data

By gathering data from all participants who fill out the scale, AI generates a 4-minute song that represents the real voice of all depressed patients.

In Taiwan, one in every seven teenagers suffers from depression. However, the Taiwanese society still holds prejudice against depression, causing patients to choose to ignore and suppress their negative emotions, and pretending to be no different from ordinary people. Ultimately, 3/4 of them do not seek medical attention earlier and end up committing suicide. Therefore, we hope to raise public awareness of this issue and pay attention to the situation of teenagers around us. At the same time, we also hope to change the perception of teenagers towards their negative emotions, so that they are willing to face their inner voices and seek help from others.

We discovered that connecting the answers on the depression scale is like creating a melody! This can express each person's unique "voice from the heart." Therefore, through the interactive website, personal scale data is obtained, and combined with AI music technology, each person's exclusive melody is generated!

Prior to this, people with depressive tendencies were reluctant to fill out the "depression scale" because they did not want to face the possibility of suffering from depression under social pressure. However, "Voice From the Heart" has transformed the experience journey of patients from simply filling out the scale to understand their own symptoms, to listening to their suppressed inner voice, thus successfully motivating them to be willing to share their inner voice publicly, leading to the first step in overcoming depression. In the medical field of global depression prevention and treatment, the use of scale data is an unprecedented innovative approach!

Even the inner voice of grief is unique.

But how can we express this inner voice?

We found the answer on the individualized depression scale.

Step 1, From data to melody, from individuals to everyone:

We collect the data from each person's scale and use AI to generate a melody that represents their inner voice. By changing their perception of filling out the depression scale, they become willing to share their inner voice which means that they are finally willing to face their inner negative selves that allow medical assistance to intervene earlier.

Step 2, Combining big data and AI technology to generating a song representing everyone's inner voice.

This song represents the inner voice of all those who fill out the scale, so that all people with depression can feel that they are not alone, so they feel more comfortable in sharing their depression with the outside world.

By analyzing the data of the answer options of depression scale, combined with AI music technology, we have transformed the process of self-assessing depression symptoms into a journey of "listening to the voice of one's own heart"!

The journey started with an interactive film, which appealed to the public to care about the issue of depression and encouraged patients to enter the interactive website to fill out the professional depression scale. AI will select different music genres and instruments based on each person's test results, and instantly generate a unique "voice from the heart" melody for everyone, making people more willing to share.

With more people participating, AI created the world's first song that "gathering the voices of 20,000 depressed teenagers"! Every teenager's "heart voices" has been turned into a part of this song, letting them know that they are not alone, and be accepted, listened to, and valued.

-20,000 teenagers joined the online campaign to fill out "the depression scale", starting to listen to their own inner voice and taking the first step in facing their depression symptoms!

-Using AI music technology, the world's first song that combines the "heart voices" of 20,000 depressed teenagers was launched! Each person's "heart voice" melody from the scale was incorporated into the song, letting them know that they are not alone and that they are accepted, listened to, and valued.

-600% organic reach increased in social media (compared to the previous average), and 50,000 people were reached by campus publicity campaigns (estimated until July 2023). More and more people are starting to pay attention to depression and practice listening to each other's "heart voices".