Brand Experience and Activation > Excellence in Brand Experience

DRIVING WHILE BLACK

GOODBY SILVERSTEIN AND PARTNERS, San Francisco / COURAGEOUS CONVERSATION GLOBAL FOUNDATION / 2024

Awards:

Shortlisted Cannes Lions
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Overview

Credits

More Entries from Live Brand Experience or Activation in Brand Experience and Activation

24 items

Grand Prix Cannes Lions
THE FIRST EDIBLE MASCOT

Live Brand Experience or Activation

THE FIRST EDIBLE MASCOT

POP-TARTS, WEBER SHANDWICK

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Gold Cannes Lions
MAYO HATERS

Consumer Goods

MAYO HATERS

NOTCO, GUT

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Gold Cannes Lions
THE EVERYDAY TACTICIAN

Gaming-Led Brand Experience

THE EVERYDAY TACTICIAN

XBOX, McCANN

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Gold Cannes Lions
PUB MUSEUMS

Tangible & Spatial Technology

PUB MUSEUMS

HEINEKEN, LEPUB

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Gold Cannes Lions
RICE OF GLORY

Retail Promotions & Competitions

RICE OF GLORY

SUPER EXTRA, MARURI

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Gold Cannes Lions
DOORDASH-ALL-THE-ADS

Retail Promotions & Competitions

DOORDASH-ALL-THE-ADS

DOORDASH, WIEDEN+KENNEDY

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Gold Cannes Lions
COORS LIGHTS OUT

Guerrilla Marketing & Stunts

COORS LIGHTS OUT

COORS BREWING COMPANY, RETHINK

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Gold Cannes Lions
THE LAST BARF BAG

Brand-Owned Experiences

THE LAST BARF BAG

DRAMAMINE, FCB CHICAGO

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Gold Cannes Lions
SWEETHEARTS SITUATIONSHIPS

Launch/Relaunch

SWEETHEARTS SITUATIONSHIPS

SWEETHEARTS, TOMBRAS

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Gold Cannes Lions
SIGHTWALKS

Local Brand

SIGHTWALKS

SOL CEMENT, CIRCUS GREY

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Gold Cannes Lions
CLEAN SPONSORSHIP

Social Behaviour & Cultural Insight

CLEAN SPONSORSHIP

CONSUL, DM9

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Silver Cannes Lions
COORS LIGHTS OUT

Consumer Goods

COORS LIGHTS OUT

COORS BREWING COMPANY, RETHINK

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Silver Cannes Lions
NAKED TRAILS

Consumer Goods

NAKED TRAILS

BEAR NAKED GRANOLA (KELLOGG CEREAL COMPANY), LEO BURNETT

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Silver Cannes Lions
THE GREENPRINT

Automotive

THE GREENPRINT

VOLKSWAGEN NZ, DDB NEW ZEALAND

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Silver Cannes Lions
RENAULT - CARS TO WORK

Automotive

RENAULT - CARS TO WORK

RENAULT, PUBLICIS CONSEIL

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Silver Cannes Lions
HANDSHAKE HUNT

Travel, Leisure, Retail, Restaurants & Fast Food Chains

HANDSHAKE HUNT

MERCADO LIBRE, GUT

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Silver Cannes Lions
THE ORIGINAL MOUTHFUL

Travel, Leisure, Retail, Restaurants & Fast Food Chains

THE ORIGINAL MOUTHFUL

MCDONALD'S, DDB SYDNEY

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Silver Cannes Lions
SOLAR IMPULSE - PRET À VOTER

Not-for-Profit / Charity / Government

SOLAR IMPULSE - PRET À VOTER

SOLAR IMPULSE, PUBLICIS CONSEIL

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Silver Cannes Lions
CHARMOLOGY

Social Engagement & Integration for Live Experience

CHARMOLOGY

LUCKY CHARMS, VML

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Silver Cannes Lions
ALDIDAS

Social Engagement & Integration for Live Experience

ALDIDAS

ALDI UK, McCANN MANCHESTER

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Silver Cannes Lions
THE INVINCIBLES / IPHONE

Use of Mobile & Devices

THE INVINCIBLES / IPHONE

APPLE, TBWA\MEDIA ARTS LAB

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Silver Cannes Lions
INFLATION COOKBOOK

Customer Acquisition & Retention

INFLATION COOKBOOK

SKIPTHEDISHES, DENTSU CREATIVE

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Silver Cannes Lions
THE LAST BARF BAG

Live Brand Experience or Activation

THE LAST BARF BAG

DRAMAMINE, FCB CHICAGO

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Silver Cannes Lions
DREAMCASTER

Live Brand Experience or Activation

DREAMCASTER

AB INBEV - MICHELOB ULTRA, FCB NEW YORK

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More Entries from GOODBY SILVERSTEIN AND PARTNERS

24 items

Silver Cannes Lions
DRIVING WHILE BLACK

Metaverse, New Realities & Emerging Tech

DRIVING WHILE BLACK

COURAGEOUS CONVERSATION GLOBAL FOUNDATION, GOODBY SILVERSTEIN AND PARTNERS

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Bronze Cannes Lions
DRIVING WHILE BLACK

Social Behaviour & Cultural Insight

DRIVING WHILE BLACK

COURAGEOUS CONVERSATION GLOBAL FOUNDATION, GOODBY SILVERSTEIN AND PARTNERS

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Shortlisted Cannes Lions
DOG. CAR. WINDOW.

Use of Licensed/Adapted Music

DOG. CAR. WINDOW.

LAYS, GOODBY SILVERSTEIN AND PARTNERS

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Shortlisted Cannes Lions
DOG. CAR. WINDOW.

Consumer Goods

DOG. CAR. WINDOW.

LAYS, GOODBY SILVERSTEIN AND PARTNERS

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Shortlisted Cannes Lions
DRIVING WHILE BLACK

Not-for-Profit / Charity / Government

DRIVING WHILE BLACK

COURAGEOUS CONVERSATION GLOBAL FOUNDATION, GOODBY SILVERSTEIN AND PARTNERS

(opens in a new tab)
Shortlisted Cannes Lions
DRIVING WHILE BLACK

Digital Installations & Events

DRIVING WHILE BLACK

COURAGEOUS CONVERSATION GLOBAL FOUNDATION, GOODBY SILVERSTEIN AND PARTNERS

(opens in a new tab)
Shortlisted Cannes Lions
DRIVING WHILE BLACK

Live Brand Experience or Activation

DRIVING WHILE BLACK

COURAGEOUS CONVERSATION GLOBAL FOUNDATION, GOODBY SILVERSTEIN AND PARTNERS

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Shortlisted Cannes Lions
SPONSORTIPS

360 Integrated Brand Experience

SPONSORTIPS

FRITO-LAY + FRITO-LAY CANADA, GOODBY SILVERSTEIN AND PARTNERS

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Shortlisted Cannes Lions
FLAMIN' HOT UNIVERSITY

Social Purpose

FLAMIN' HOT UNIVERSITY

FRITO LAY, GOODBY SILVERSTEIN AND PARTNERS

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Shortlisted Cannes Lions
DRIVING WHILE BLACK

Corporate Purpose & Social Responsibility

DRIVING WHILE BLACK

COURAGEOUS CONVERSATION GLOBAL FOUNDATION, GOODBY SILVERSTEIN AND PARTNERS

(opens in a new tab)
Shortlisted Cannes Lions
DRIVING WHILE BLACK

Corporate Purpose & Social Responsibility

DRIVING WHILE BLACK

COURAGEOUS CONVERSATION GLOBAL FOUNDATION, GOODBY SILVERSTEIN AND PARTNERS

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MORE THAN LUCK

Typography: Brand & Communications Design

MORE THAN LUCK

ART DIRECTOR'S CLUB, GOODBY SILVERSTEIN AND PARTNERS

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LUNCHABUILD THIS!

Consumer Goods

LUNCHABUILD THIS!

LUNCHABLES, GOODBY SILVERSTEIN AND PARTNERS

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POWERED BY K.I.

Consumer Goods

POWERED BY K.I.

LUNCHABLES, GOODBY SILVERSTEIN AND PARTNERS

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NO NACHO CHEESE

Consumer Goods

NO NACHO CHEESE

DORITOS, GOODBY SILVERSTEIN AND PARTNERS

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NO NACHO CHEESE

Consumer Goods

NO NACHO CHEESE

DORITOS, GOODBY SILVERSTEIN AND PARTNERS

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DRIVING WHILE BLACK

Titanium

DRIVING WHILE BLACK

COURAGEOUS CONVERSATION GLOBAL FOUNDATION, GOODBY SILVERSTEIN AND PARTNERS

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ASK DALÍ

Use of Audio & Radio Technology

ASK DALÍ

THE DALI MUSEUM, GOODBY SILVERSTEIN AND PARTNERS

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TALKIN' LIKE WALKEN

Automotive

TALKIN' LIKE WALKEN

BMW, GOODBY SILVERSTEIN AND PARTNERS

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BUSINESS IN THE FRONT, PARTY IN THE BACK

Automotive

BUSINESS IN THE FRONT, PARTY IN THE BACK

KAWASAKI MOTORS CORP., U.S.A, GOODBY SILVERSTEIN AND PARTNERS

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TALKIN' LIKE WALKEN

Automotive

TALKIN' LIKE WALKEN

BMW, GOODBY SILVERSTEIN AND PARTNERS

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ASK DALÍ

Voice Activation

ASK DALÍ

THE DALI MUSEUM, GOODBY SILVERSTEIN AND PARTNERS

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DOG. CAR. WINDOW.

Casting

DOG. CAR. WINDOW.

LAYS, GOODBY SILVERSTEIN AND PARTNERS

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THE ACADEMY AT GS&P

Quality Education

THE ACADEMY AT GS&P

THE ACADEMY AT GS&P, GOODBY SILVERSTEIN AND PARTNERS

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