Brand Experience and Activation > Excellence in Brand Experience

PUB MUSEUMS

LEPUB, Milan / HEINEKEN / 2024

Awards:

Silver Cannes Lions
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Overview

Credits

More Entries from Brand-Owned Experiences in Brand Experience and Activation

24 items

Grand Prix Cannes Lions
THE FIRST EDIBLE MASCOT

Live Brand Experience or Activation

THE FIRST EDIBLE MASCOT

POP-TARTS, WEBER SHANDWICK

(opens in a new tab)
Gold Cannes Lions
MAYO HATERS

Consumer Goods

MAYO HATERS

NOTCO, GUT

(opens in a new tab)
Gold Cannes Lions
THE EVERYDAY TACTICIAN

Gaming-Led Brand Experience

THE EVERYDAY TACTICIAN

XBOX, McCANN

(opens in a new tab)
Gold Cannes Lions
PUB MUSEUMS

Tangible & Spatial Technology

PUB MUSEUMS

HEINEKEN, LEPUB

(opens in a new tab)
Gold Cannes Lions
RICE OF GLORY

Retail Promotions & Competitions

RICE OF GLORY

SUPER EXTRA, MARURI

(opens in a new tab)
Gold Cannes Lions
DOORDASH-ALL-THE-ADS

Retail Promotions & Competitions

DOORDASH-ALL-THE-ADS

DOORDASH, WIEDEN+KENNEDY

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Gold Cannes Lions
COORS LIGHTS OUT

Guerrilla Marketing & Stunts

COORS LIGHTS OUT

COORS BREWING COMPANY, RETHINK

(opens in a new tab)
Gold Cannes Lions
THE LAST BARF BAG

Brand-Owned Experiences

THE LAST BARF BAG

DRAMAMINE, FCB CHICAGO

(opens in a new tab)
Gold Cannes Lions
SWEETHEARTS SITUATIONSHIPS

Launch/Relaunch

SWEETHEARTS SITUATIONSHIPS

SWEETHEARTS, TOMBRAS

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Gold Cannes Lions
SIGHTWALKS

Local Brand

SIGHTWALKS

SOL CEMENT, CIRCUS GREY

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Gold Cannes Lions
CLEAN SPONSORSHIP

Social Behaviour & Cultural Insight

CLEAN SPONSORSHIP

CONSUL, DM9

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Silver Cannes Lions
COORS LIGHTS OUT

Consumer Goods

COORS LIGHTS OUT

COORS BREWING COMPANY, RETHINK

(opens in a new tab)
Silver Cannes Lions
NAKED TRAILS

Consumer Goods

NAKED TRAILS

BEAR NAKED GRANOLA (KELLOGG CEREAL COMPANY), LEO BURNETT

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Silver Cannes Lions
THE GREENPRINT

Automotive

THE GREENPRINT

VOLKSWAGEN NZ, DDB NEW ZEALAND

(opens in a new tab)
Silver Cannes Lions
RENAULT - CARS TO WORK

Automotive

RENAULT - CARS TO WORK

RENAULT, PUBLICIS CONSEIL

(opens in a new tab)
Silver Cannes Lions
HANDSHAKE HUNT

Travel, Leisure, Retail, Restaurants & Fast Food Chains

HANDSHAKE HUNT

MERCADO LIBRE, GUT

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Silver Cannes Lions
THE ORIGINAL MOUTHFUL

Travel, Leisure, Retail, Restaurants & Fast Food Chains

THE ORIGINAL MOUTHFUL

MCDONALD'S, DDB SYDNEY

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Silver Cannes Lions
SOLAR IMPULSE - PRET À VOTER

Not-for-Profit / Charity / Government

SOLAR IMPULSE - PRET À VOTER

SOLAR IMPULSE, PUBLICIS CONSEIL

(opens in a new tab)
Silver Cannes Lions
CHARMOLOGY

Social Engagement & Integration for Live Experience

CHARMOLOGY

LUCKY CHARMS, VML

(opens in a new tab)
Silver Cannes Lions
ALDIDAS

Social Engagement & Integration for Live Experience

ALDIDAS

ALDI UK, McCANN MANCHESTER

(opens in a new tab)
Silver Cannes Lions
THE INVINCIBLES / IPHONE

Use of Mobile & Devices

THE INVINCIBLES / IPHONE

APPLE, TBWA\MEDIA ARTS LAB

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Silver Cannes Lions
INFLATION COOKBOOK

Customer Acquisition & Retention

INFLATION COOKBOOK

SKIPTHEDISHES, DENTSU CREATIVE

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Silver Cannes Lions
THE LAST BARF BAG

Live Brand Experience or Activation

THE LAST BARF BAG

DRAMAMINE, FCB CHICAGO

(opens in a new tab)
Silver Cannes Lions
DREAMCASTER

Live Brand Experience or Activation

DREAMCASTER

AB INBEV - MICHELOB ULTRA, FCB NEW YORK

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More Entries from LEPUB

24 items

Grand Prix Cannes Lions
REFURB

Experience Transformation

REFURB

PHILIPS, LEPUB

(opens in a new tab)
Gold Cannes Lions
PUB MUSEUMS

Brand Experience

PUB MUSEUMS

HEINEKEN, LEPUB

(opens in a new tab)
Gold Cannes Lions
PUB MUSEUMS

Tangible & Spatial Technology

PUB MUSEUMS

HEINEKEN, LEPUB

(opens in a new tab)
Gold Cannes Lions
THE CLOSER

Tech-led Brand Experience

THE CLOSER

HEINEKEN, LEPUB

(opens in a new tab)
Gold Cannes Lions
PUB MUSEUMS

Single-Market Campaign

PUB MUSEUMS

HEINEKEN, LEPUB

(opens in a new tab)
Gold Cannes Lions
PUB MUSEUMS

Single-Market Campaign

PUB MUSEUMS

HEINEKEN, LEPUB

(opens in a new tab)
Gold Cannes Lions
150 YEARS OF WHATEVERKEN

Social Behaviour & Cultural Insight

150 YEARS OF WHATEVERKEN

HEINEKEN, LEPUB

(opens in a new tab)
Silver Cannes Lions
0.0 BARRIERS

Food & Drink

0.0 BARRIERS

HEINEKEN, LEPUB

(opens in a new tab)
Silver Cannes Lions
THE OFFICE CLEANERS

Brand Experience

THE OFFICE CLEANERS

HEINEKEN, LEPUB

(opens in a new tab)
Silver Cannes Lions
THE OFFICE CLEANERS

Targeting & Engagement

THE OFFICE CLEANERS

HEINEKEN, LEPUB

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Silver Cannes Lions
BOTTEGA FOR BOTTEGAS

Partnerships/Collaborations

BOTTEGA FOR BOTTEGAS

BOTTEGA VENETA, LEPUB

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Silver Cannes Lions
BEER POWER

Market Disruption

BEER POWER

HEINEKEN, LEPUB

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Silver Cannes Lions
THE GAMING FRIDGE

Brand Integration for Games

THE GAMING FRIDGE

HEINEKEN, LEPUB

(opens in a new tab)
Silver Cannes Lions
OUT-OF-HOME MATCHES

Use of Events & Stunts

OUT-OF-HOME MATCHES

HEINEKEN, LEPUB

(opens in a new tab)
Silver Cannes Lions
PUB MUSEUMS

Single-Market Campaign

PUB MUSEUMS

HEINEKEN, LEPUB

(opens in a new tab)
Silver Cannes Lions
PUB MUSEUMS

Immersive Experiences

PUB MUSEUMS

HEINEKEN, LEPUB

(opens in a new tab)
Silver Cannes Lions
THE CLOSER

Design for Promotional Items

THE CLOSER

HEINEKEN, LEPUB

(opens in a new tab)
Silver Cannes Lions
PUB MUSEUMS

Brand-Owned Experiences

PUB MUSEUMS

HEINEKEN, LEPUB

(opens in a new tab)
Silver Cannes Lions
PUB MUSEUMS

Use of Technology

PUB MUSEUMS

HEINEKEN, LEPUB

(opens in a new tab)
Silver Cannes Lions
THE CLOSER

Ambient Outdoor

THE CLOSER

HEINEKEN, LEPUB

(opens in a new tab)
Silver Cannes Lions
TRUST THE TWIST

Social Behaviour & Cultural Insight

TRUST THE TWIST

OREO, LEPUB

(opens in a new tab)
Silver Cannes Lions
THE HEAVIEST JERSEY

Social Behaviour & Cultural Insight

THE HEAVIEST JERSEY

NEW BALANCE, LEPUB

(opens in a new tab)
Silver Cannes Lions
150 YEARS OF WHATEVERKEN

Personalised Campaigns

150 YEARS OF WHATEVERKEN

HEINEKEN, LEPUB

(opens in a new tab)
Silver Cannes Lions
BAR EXPERIENCE

Corporate Purpose & Social Responsibility

BAR EXPERIENCE

HEINEKEN, LEPUB

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