Entertainment Lions For Gaming > Gaming-Led Brand Experience

UNHIDE THE PRICE

JUNG VON MATT AG, Hamburg / DEUTSCHER SPARKASSEN- UND GIROVERBAND E.V. & S-COMMUNICATION SERVICES GMBH / 2024

Awards:

Bronze Cannes Lions
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Overview

Credits

More Entries from Brand Integration for Games in Entertainment Lions For Gaming

24 items

Grand Prix Cannes Lions
THE EVERYDAY TACTICIAN

Launch/Relaunch

THE EVERYDAY TACTICIAN

XBOX, McCANN

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Gold Cannes Lions
THIS IS NOT A GAME

Audio-Visual Content

THIS IS NOT A GAME

MOVISTAR , VML

(opens in a new tab)
Gold Cannes Lions
GAMER LOAN

Social Behaviour & Cultural Insight

GAMER LOAN

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)
Silver Cannes Lions
THE GAMING FRIDGE

Brand Integration for Games

THE GAMING FRIDGE

HEINEKEN, LEPUB

(opens in a new tab)
Silver Cannes Lions
GAMER LOAN

Community Management/Social Engagement

GAMER LOAN

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)
Silver Cannes Lions
THE EVERYDAY TACTICIAN

Brand Partnerships, Sponsorships & Collaborations

THE EVERYDAY TACTICIAN

XBOX, McCANN

(opens in a new tab)
Silver Cannes Lions
CODE MY CROWN

Diversity & Inclusion in Gaming

CODE MY CROWN

DOVE, EDELMAN

(opens in a new tab)
Silver Cannes Lions
DORITOS SILENT: THE WORLD'S FIRST AI AUGMENTED SNACK

Social Behaviour & Cultural Insight

DORITOS SILENT: THE WORLD'S FIRST AI AUGMENTED SNACK

DORITOS/ PEPSICO, PEPSICO

(opens in a new tab)
Bronze Cannes Lions
STARR PARK CCTV

Audio-Visual Content

STARR PARK CCTV

BRAWL STARS, SUPERCELL

(opens in a new tab)
Bronze Cannes Lions
PLAY HAS NO LIMITS FEAT. KING GNU

Audio-Visual Content

PLAY HAS NO LIMITS FEAT. KING GNU

PLAYSTATION, SIX INC

(opens in a new tab)
Bronze Cannes Lions
LEGO FORTNITE

Brand Integration for Games

LEGO FORTNITE

LEGO, THE LEGO GROUP

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Bronze Cannes Lions
UNHIDE THE PRICE

Brand Integration for Games

UNHIDE THE PRICE

DEUTSCHER SPARKASSEN- UND GIROVERBAND E.V. & S-COMMUNICATION SERVICES GMBH, JUNG VON MATT AG

(opens in a new tab)
Bronze Cannes Lions
DIABLO ANTHEM

Influencer & Co-Creation

DIABLO ANTHEM

DIABLO, 72ANDSUNNY

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Bronze Cannes Lions
THE GAMING FRIDGE

Innovation in Gaming

THE GAMING FRIDGE

HEINEKEN, LEPUB

(opens in a new tab)
Bronze Cannes Lions
DORITOS SILENT: THE WORLD'S FIRST AI AUGMENTED SNACK

Innovation in Gaming

DORITOS SILENT: THE WORLD'S FIRST AI AUGMENTED SNACK

DORITOS/ PEPSICO, PEPSICO

(opens in a new tab)
Shortlisted Cannes Lions
DIABLO ANTHEM

Audio-Visual Content

DIABLO ANTHEM

DIABLO, 72ANDSUNNY

(opens in a new tab)
Shortlisted Cannes Lions
THE EVERYDAY TACTICIAN

Audio-Visual Content

THE EVERYDAY TACTICIAN

XBOX, McCANN

(opens in a new tab)
Shortlisted Cannes Lions
THE MET REPLICA

In-Person Gaming Experience

THE MET REPLICA

VERIZON, VERIZON CREATIVE MARKETING

(opens in a new tab)
Shortlisted Cannes Lions
A RIP IN REALITY

New Realities & Emerging Tech

A RIP IN REALITY

META, BBDO NEW YORK

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Shortlisted Cannes Lions
DORITOS SILENT: THE WORLD'S FIRST AI AUGMENTED SNACK

New Realities & Emerging Tech

DORITOS SILENT: THE WORLD'S FIRST AI AUGMENTED SNACK

DORITOS/ PEPSICO, PEPSICO

(opens in a new tab)
Shortlisted Cannes Lions
THE MET REPLICA

Mobile Games

THE MET REPLICA

VERIZON, VERIZON CREATIVE MARKETING

(opens in a new tab)
Shortlisted Cannes Lions
LOOT FOR GOOD

Brand Integration for Games

LOOT FOR GOOD

CALL OF DUTY ENDOWMENT, DAVID

(opens in a new tab)
Shortlisted Cannes Lions
JBL QUANTUM GUIDE PLAY

Brand Integration for Games

JBL QUANTUM GUIDE PLAY

JBL QUANTUM, BLKJ HAVAS

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Shortlisted Cannes Lions
MISSION TALITA

Brand Integration for Games

MISSION TALITA

TALITA, AKESTAM HOLST

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More Entries from JUNG VON MATT AG

24 items

Gold Cannes Lions
THE BVG HEMPTICKET – COME HOME, CALM DOWN.

Travel / Leisure

THE BVG HEMPTICKET – COME HOME, CALM DOWN.

BERLINER VERKEHRSBETRIEBE (BVG) - AÖR, JUNG VON MATT AG

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Gold Cannes Lions
THE BIGGER DRAW

Live Advertising and Events

THE BIGGER DRAW

HAMBURG MARKETING GMBH, JUNG VON MATT AG

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Silver Cannes Lions
IRMA

Automotive

IRMA

HYUNDAI GLOBAL, JUNG VON MATT AG

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Silver Cannes Lions
IRMA

Automotive

IRMA

HYUNDAI GLOBAL, JUNG VON MATT AG

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Silver Cannes Lions
KATRINA

Automotive

KATRINA

HYUNDAI GLOBAL, JUNG VON MATT AG

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Silver Cannes Lions
JEBI

Automotive

JEBI

HYUNDAI GLOBAL, JUNG VON MATT AG

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Silver Cannes Lions
HAYIAN

Automotive

HAYIAN

HYUNDAI GLOBAL, JUNG VON MATT AG

(opens in a new tab)
Silver Cannes Lions
HAYIAN

Automotive

HAYIAN

HYUNDAI GLOBAL, JUNG VON MATT AG

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Silver Cannes Lions
BLANCA

Automotive

BLANCA

HYUNDAI GLOBAL, JUNG VON MATT AG

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Silver Cannes Lions
RIGHTS AGAINST THE RIGHT - THE FIRST TRADEMARK THAT STOPS TRADING NAZI MERCH.

Not-for-Profit / Charity / Government

RIGHTS AGAINST THE RIGHT - THE FIRST TRADEMARK THAT STOPS TRADING NAZI MERCH.

LAUT GEGEN NAZIS, JUNG VON MATT AG

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Silver Cannes Lions
RIGHTS AGAINST THE RIGHT - THE FIRST TRADEMARK THAT STOPS TRADING NAZI MERCH.

Not-for-Profit / Charity / Government

RIGHTS AGAINST THE RIGHT - THE FIRST TRADEMARK THAT STOPS TRADING NAZI MERCH.

LAUT GEGEN NAZIS, JUNG VON MATT AG

(opens in a new tab)
Silver Cannes Lions
OPEN TO DIVERSITY - CLOSED TO EXCLUSION "THE MOST INCLUSIVE CHRISTMAS ADDRESS"

Real-Time Usage & Targeting

OPEN TO DIVERSITY - CLOSED TO EXCLUSION "THE MOST INCLUSIVE CHRISTMAS ADDRESS"

OPEN TO DIVERSITY - CLOSED TO EXCLUSION, JUNG VON MATT AG

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Bronze Cannes Lions
SUPERMARC

Use of Original Music

SUPERMARC

EDEKA, JUNG VON MATT AG

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Bronze Cannes Lions
UNHIDE THE PRICE

Brand Integration for Games

UNHIDE THE PRICE

DEUTSCHER SPARKASSEN- UND GIROVERBAND E.V. & S-COMMUNICATION SERVICES GMBH, JUNG VON MATT AG

(opens in a new tab)
Bronze Cannes Lions
UNHIDE THE PRICE

Gaming-Led Brand Experience

UNHIDE THE PRICE

DEUTSCHER SPARKASSEN- UND GIROVERBAND E.V. & S-COMMUNICATION SERVICES GMBH, JUNG VON MATT AG

(opens in a new tab)
Bronze Cannes Lions
RIGHTS AGAINST THE RIGHT - THE FIRST TRADEMARK THAT STOPS TRADING NAZI MERCH.

Peace, Justice and Strong Institutions

RIGHTS AGAINST THE RIGHT - THE FIRST TRADEMARK THAT STOPS TRADING NAZI MERCH.

LAUT GEGEN NAZIS, JUNG VON MATT AG

(opens in a new tab)
Bronze Cannes Lions
FASHION AGAINST FASCISM. THE BIGGEST DATABANK AGAINST NAZI CODES.

Launch/Relaunch

FASHION AGAINST FASCISM. THE BIGGEST DATABANK AGAINST NAZI CODES.

LAUT GEGEN NAZIS E.V., JUNG VON MATT AG

(opens in a new tab)
Bronze Cannes Lions
BERLIN'S HEART STANDS STILL.

Local Brand

BERLIN'S HEART STANDS STILL.

BERLINER VERKEHRSBETRIEBE (BVG) - AÖR, JUNG VON MATT AG

(opens in a new tab)
Bronze Cannes Lions
RIGHTS AGAINST THE RIGHT - THE FIRST TRADEMARK THAT STOPS TRADING NAZI MERCH.

Social Behaviour & Cultural Insight

RIGHTS AGAINST THE RIGHT - THE FIRST TRADEMARK THAT STOPS TRADING NAZI MERCH.

LAUT GEGEN NAZIS, JUNG VON MATT AG

(opens in a new tab)
Shortlisted Cannes Lions
JOYTOPIA

Digital Illustration & Image Design

JOYTOPIA

BMW, JUNG VON MATT AG

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Shortlisted Cannes Lions
RIGHTS AGAINST THE RIGHT - THE FIRST TRADEMARK THAT STOPS TRADING NAZI MERCH.

Titanium

RIGHTS AGAINST THE RIGHT - THE FIRST TRADEMARK THAT STOPS TRADING NAZI MERCH.

LAUT GEGEN NAZIS, JUNG VON MATT AG

(opens in a new tab)
Shortlisted Cannes Lions
KETTLEBELL

Fiction Film: Up to 5 minutes

KETTLEBELL

DOCMORRIS (ZUR ROSE), JUNG VON MATT AG

(opens in a new tab)
Shortlisted Cannes Lions
OPEN TO DIVERSITY - CLOSED TO EXCLUSION "THE MOST INCLUSIVE CHRISTMAS ADDRESS"

Use of Audio & Radio Technology

OPEN TO DIVERSITY - CLOSED TO EXCLUSION "THE MOST INCLUSIVE CHRISTMAS ADDRESS"

OPEN TO DIVERSITY - CLOSED TO EXCLUSION, JUNG VON MATT AG

(opens in a new tab)
Shortlisted Cannes Lions
TAGS AGAINST CRIME

Design-Driven Effectiveness

TAGS AGAINST CRIME

MAISON BLANCHE, JUNG VON MATT AG

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