Entertainment Lions For Gaming > Challenges & Breakthroughs

GAMER LOAN

PARADAIS DDB, Guayaquil / BANCO DEL PACÍFICO / 2024

Awards:

Gold Cannes Lions
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Overview

Credits

More Entries from Social Behaviour & Cultural Insight in Entertainment Lions For Gaming

24 items

Grand Prix Cannes Lions
THE EVERYDAY TACTICIAN

Launch/Relaunch

THE EVERYDAY TACTICIAN

XBOX, McCANN

(opens in a new tab)
Gold Cannes Lions
THIS IS NOT A GAME

Audio-Visual Content

THIS IS NOT A GAME

MOVISTAR , VML

(opens in a new tab)
Gold Cannes Lions
GAMER LOAN

Social Behaviour & Cultural Insight

GAMER LOAN

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)
Silver Cannes Lions
THE GAMING FRIDGE

Brand Integration for Games

THE GAMING FRIDGE

HEINEKEN, LEPUB

(opens in a new tab)
Silver Cannes Lions
GAMER LOAN

Community Management/Social Engagement

GAMER LOAN

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)
Silver Cannes Lions
THE EVERYDAY TACTICIAN

Brand Partnerships, Sponsorships & Collaborations

THE EVERYDAY TACTICIAN

XBOX, McCANN

(opens in a new tab)
Silver Cannes Lions
CODE MY CROWN

Diversity & Inclusion in Gaming

CODE MY CROWN

DOVE, EDELMAN

(opens in a new tab)
Silver Cannes Lions
DORITOS SILENT: THE WORLD'S FIRST AI AUGMENTED SNACK

Social Behaviour & Cultural Insight

DORITOS SILENT: THE WORLD'S FIRST AI AUGMENTED SNACK

DORITOS/ PEPSICO, PEPSICO

(opens in a new tab)
Bronze Cannes Lions
STARR PARK CCTV

Audio-Visual Content

STARR PARK CCTV

BRAWL STARS, SUPERCELL

(opens in a new tab)
Bronze Cannes Lions
PLAY HAS NO LIMITS FEAT. KING GNU

Audio-Visual Content

PLAY HAS NO LIMITS FEAT. KING GNU

PLAYSTATION, SIX INC

(opens in a new tab)
Bronze Cannes Lions
LEGO FORTNITE

Brand Integration for Games

LEGO FORTNITE

LEGO, THE LEGO GROUP

(opens in a new tab)
Bronze Cannes Lions
UNHIDE THE PRICE

Brand Integration for Games

UNHIDE THE PRICE

DEUTSCHER SPARKASSEN- UND GIROVERBAND E.V. & S-COMMUNICATION SERVICES GMBH, JUNG VON MATT AG

(opens in a new tab)
Bronze Cannes Lions
DIABLO ANTHEM

Influencer & Co-Creation

DIABLO ANTHEM

DIABLO, 72ANDSUNNY

(opens in a new tab)
Bronze Cannes Lions
THE GAMING FRIDGE

Innovation in Gaming

THE GAMING FRIDGE

HEINEKEN, LEPUB

(opens in a new tab)
Bronze Cannes Lions
DORITOS SILENT: THE WORLD'S FIRST AI AUGMENTED SNACK

Innovation in Gaming

DORITOS SILENT: THE WORLD'S FIRST AI AUGMENTED SNACK

DORITOS/ PEPSICO, PEPSICO

(opens in a new tab)
Shortlisted Cannes Lions
DIABLO ANTHEM

Audio-Visual Content

DIABLO ANTHEM

DIABLO, 72ANDSUNNY

(opens in a new tab)
Shortlisted Cannes Lions
THE EVERYDAY TACTICIAN

Audio-Visual Content

THE EVERYDAY TACTICIAN

XBOX, McCANN

(opens in a new tab)
Shortlisted Cannes Lions
THE MET REPLICA

In-Person Gaming Experience

THE MET REPLICA

VERIZON, VERIZON CREATIVE MARKETING

(opens in a new tab)
Shortlisted Cannes Lions
A RIP IN REALITY

New Realities & Emerging Tech

A RIP IN REALITY

META, BBDO NEW YORK

(opens in a new tab)
Shortlisted Cannes Lions
DORITOS SILENT: THE WORLD'S FIRST AI AUGMENTED SNACK

New Realities & Emerging Tech

DORITOS SILENT: THE WORLD'S FIRST AI AUGMENTED SNACK

DORITOS/ PEPSICO, PEPSICO

(opens in a new tab)
Shortlisted Cannes Lions
THE MET REPLICA

Mobile Games

THE MET REPLICA

VERIZON, VERIZON CREATIVE MARKETING

(opens in a new tab)
Shortlisted Cannes Lions
LOOT FOR GOOD

Brand Integration for Games

LOOT FOR GOOD

CALL OF DUTY ENDOWMENT, DAVID

(opens in a new tab)
Shortlisted Cannes Lions
JBL QUANTUM GUIDE PLAY

Brand Integration for Games

JBL QUANTUM GUIDE PLAY

JBL QUANTUM, BLKJ HAVAS

(opens in a new tab)
Shortlisted Cannes Lions
MISSION TALITA

Brand Integration for Games

MISSION TALITA

TALITA, AKESTAM HOLST

(opens in a new tab)

More Entries from PARADAIS DDB

24 items

Gold Cannes Lions
GAMER LOAN

Social Behaviour & Cultural Insight

GAMER LOAN

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)
Silver Cannes Lions
GAMER LOAN

Data Technology

GAMER LOAN

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)
Silver Cannes Lions
GAMER LOAN

Community Management/Social Engagement

GAMER LOAN

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)
Silver Cannes Lions
GAMER LOAN

Gaming

GAMER LOAN

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)
Shortlisted Cannes Lions
THE SENIOR ECONOMY

Data-enhanced Creativity

THE SENIOR ECONOMY

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)
Shortlisted Cannes Lions
ANCESTRAL TRANSLATION

OTC Oral Medicines

ANCESTRAL TRANSLATION

FASTFARMA, PARADAIS DDB

(opens in a new tab)
Shortlisted Cannes Lions
THE SENIOR ECONOMY

New Relationship Models

THE SENIOR ECONOMY

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)
Shortlisted Cannes Lions
FAN OF THE MATCH

Use of Events

FAN OF THE MATCH

CLARO, PARADAIS DDB

(opens in a new tab)
Shortlisted Cannes Lions
GAMER LOAN

Data-Driven Direct Strategy

GAMER LOAN

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)
Shortlisted Cannes Lions
ULTIMATE COACH

Partnerships with Gaming Talent

ULTIMATE COACH

XTRIM, PARADAIS DDB

(opens in a new tab)
Shortlisted Cannes Lions
FAN OF THE MATCH

Excellence in Brand Integration & Sponsorships / Partnerships for Sports Entertainment

FAN OF THE MATCH

CLARO, PARADAIS DDB

(opens in a new tab)
Shortlisted Cannes Lions
LOVE IN AMORFINOS

Social Behaviour & Cultural Insight

LOVE IN AMORFINOS

XTRIM, PARADAIS DDB

(opens in a new tab)
Shortlisted Cannes Lions
GAMER LOAN

Social Behaviour & Cultural Insight

GAMER LOAN

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)
Shortlisted Cannes Lions
UNLUCKY SPONSOR

Local Brand

UNLUCKY SPONSOR

CRIS-SAL, PARADAIS DDB

(opens in a new tab)
UNLUCKY SPONSOR

Food & Drink

UNLUCKY SPONSOR

CRIS-SAL, PARADAIS DDB

(opens in a new tab)
THE SENIOR ECONOMY

Cross-channel Storytelling

THE SENIOR ECONOMY

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)
UNLUCKY SPONSOR

Food & Drink

UNLUCKY SPONSOR

CRIS-SAL, PARADAIS DDB

(opens in a new tab)
UNLUCKY SPONSOR

Food & Drink

UNLUCKY SPONSOR

CRIS-SAL, PARADAIS DDB

(opens in a new tab)
GAMER LOAN

Data-Enhanced Creativity

GAMER LOAN

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)
ULTIMATE COACH

Data-Enhanced Creativity

ULTIMATE COACH

XTRIM, PARADAIS DDB

(opens in a new tab)
THE SENIOR ECONOMY

Brand Experience

THE SENIOR ECONOMY

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)
ANCESTRAL TRANSLATION

Healthcare

ANCESTRAL TRANSLATION

FASTFARMA, PARADAIS DDB

(opens in a new tab)
THE SENIOR ECONOMY

Data-driven Consumer Product

THE SENIOR ECONOMY

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)
GAMER LOAN

Data-Driven Consumer Product

GAMER LOAN

BANCO DEL PACÍFICO, PARADAIS DDB

(opens in a new tab)