Film Craft > Film Craft
SIX, Tokyo / DOUBLE A INT'L NETWORK / 2018
Awards:
Overview
Credits
BriefExplanation
DOUBLE A IS A WORLD-CLASS PAPER MANUFACTURER. OUR CHALLENGE WAS TO DEMONSTRATE THE SMOOTHNESS OF PRINTING THROUGH AN ART PROJECT. TO MAKE A MUSIC VIDEO WITH PRINTING. WE DEVELOPED A HIGHLY ADVANCED SYSTEM TO PRINT OUT 567 PRINTERS AT THE SAME TIME TO MAKE A BACKGROUND FOR THE BAND TO PERFORM AND INTERACT WITH, THE WORLD’S FIRST “PAPER MAPPING.”
EntrySummary
TO MAKE A MUSIC VIDEO WITH PRINTING. WE DEVELOPED A HIGHLY ADVANCED SYSTEM TO PRINT OUT 567 PRINTERS AT THE SAME TIME TO MAKE A BACKGROUND FOR THE BAND TO PERFORM AND INTERACT WITH, THE WORLD’S FIRST “PAPER MAPPING.” THE BAND’S MOVEMENT AND THE PRINTOUTS NEEDED TO BE IN SYNC TO HAVE A STORY IN CAMERA. BTS VIDEOS REVEALED THE “PAPER MAPPING” WAS DONE FOR REAL WHICH WAS THE MOST IMPORTANT ELEMENT FOR OUR VIDEO. ALL OF THE PAPERS TO BE RECYCLED AND PROCEEDS TO GO TO GREENPEACE.
Solution
TOGETHER WITH DOUBLE A, A WORLDWIDE PAPER COMPANY DISTRIBUTING TO 130 COUNTRIES, WE WANTED TO SHOW HOW SMOOTH THEIR PAPER IS. TO DO SO, WE DECIDED TO MAKE AN ICONIC ART PIECE THAT DEMONSTRATES THE SMOOTHNESS OF THEIR PAPER.
More Entries from Direction in Film Craft
24 items
More Entries from SIX
24 items