Win new business for our agency. Communicate to brand managers that partnering with our agency can make their brand super successful.

Speak to brand managers about the personal benefits of running a successful brand.The more successful their brand, the bigger their paycheque!

Very Successful Brand Manager is a lifestyle magazine for brand managers who have succeeded beyond their wildest dreams.

Editorial offers advice on issues like “How far is too far to fly for dinner?” and "Enlarging your logo. Is it safe?"Print and DM promotes the site and magazine. DM includes items like the VSBM very long cigar for big successes, VSBM eau de toilette [smells like money], and fluffy VSBM-branded bathrobes.

Like the name says, it was very successful - over 3,000 unique visits to the site to date and several invitations to pitch.

The ultimate benefit of a successful brand to a brand manager is a successful career. So it seemed highly appropriate to communicate this idea with a lifestyle magazine for the super wealthy brand manager. The website provides a hook to entertain and intrigue new business prospects. The companion magazine functions as a platform to showcase our agency and the work. The DM component [long cigars and branded champagne] reinforced the idea and created a whole universe around the VSBM brand that was bigger than a simple self-promotional ad.