Design > Brand-building

HUM BY COLGATE: A SMILE-WORTHY EXPERIENCE

PEARLFISHER, New York City, Ny / HUM BY COLGATE / 2021

CampaignCampaignLayout(opens in a new tab)
Presentation Image
Supporting Images
Supporting Images
Supporting Images
Supporting Content
Supporting Images
Supporting Images
Case Film
1 of 0 items

Overview

Credits

More Entries from Creation of a New Brand Identity in Design

24 items

Grand Prix Cannes Lions
H&M LOOOP

Retail Environment & Experience Design

H&M LOOOP

H&M, AKQA

(opens in a new tab)
Gold Cannes Lions
YOUR WAY, WAY BETTER

Rebrand / Refresh of an Existing Brand

YOUR WAY, WAY BETTER

BURGER KING, JONES KNOWLES RITCHIE

(opens in a new tab)
Gold Cannes Lions
TIMELAPSE IN GOOGLE EARTH

Data Visualisation

TIMELAPSE IN GOOGLE EARTH

GOOGLE, GOOGLE

(opens in a new tab)
Gold Cannes Lions
FINGERSPELLING WITH MACHINE LEARNING

Digital Design

FINGERSPELLING WITH MACHINE LEARNING

AMERICAN SOCIETY FOR DEAF CHILDREN, HELLO MONDAY

(opens in a new tab)
Gold Cannes Lions
BOARDS OF CHANGE

Event Storytelling

BOARDS OF CHANGE

CITY OF CHICAGO, FCB CHICAGO

(opens in a new tab)
Gold Cannes Lions
THE BLACK PLAQUE PROJECT

Wayfinding & Signage

THE BLACK PLAQUE PROJECT

NUBIAN JAK COMMUNITY TRUST, HAVAS

(opens in a new tab)
Silver Cannes Lions
UNI-FORM

Promotional Item Design

UNI-FORM

VOGUE, OGILVY TAIWAN

(opens in a new tab)
Silver Cannes Lions
FINGERSPELLING WITH MACHINE LEARNING

UX, UI & Journey Design

FINGERSPELLING WITH MACHINE LEARNING

AMERICAN SOCIETY FOR DEAF CHILDREN, HELLO MONDAY

(opens in a new tab)
Silver Cannes Lions
CREATIVITY IS ESSENTIAL

Retail Environment & Experience Design

CREATIVITY IS ESSENTIAL

BOMBAY SAPPHIRE, AMV BBDO

(opens in a new tab)
Silver Cannes Lions
H&M LOOOP

Event Storytelling

H&M LOOOP

H&M, AKQA

(opens in a new tab)
Silver Cannes Lions
BOARDS OF CHANGE

Spatial & Sculptural Exhibitions and Experiences

BOARDS OF CHANGE

CITY OF CHICAGO, FCB CHICAGO

(opens in a new tab)
Silver Cannes Lions
SEE SOUND

Consumer Technology & Homeware

SEE SOUND

SEE SOUND, AREA 23, AN FCB HEALTH NETWORK COMPANY

(opens in a new tab)
Silver Cannes Lions
WATERLIGHT

Consumer Technology & Homeware

WATERLIGHT

EDINA ENERGY, WUNDERMAN THOMPSON

(opens in a new tab)
Bronze Cannes Lions
SALLA 2032

Creation of a New Brand Identity

SALLA 2032

HOUSE OF LAPLAND, AFRICA DDB

(opens in a new tab)
Bronze Cannes Lions
UNTOUCHED BY LIGHT

Rebrand / Refresh of an Existing Brand

UNTOUCHED BY LIGHT

RADGONSKE GORICE, BRUKETA&ZINIC&GREY CROATIA

(opens in a new tab)
Bronze Cannes Lions
ROBIN HOOD FLOUR

Design-driven Effectiveness

ROBIN HOOD FLOUR

ROBIN HOOD, LEO BURNETT

(opens in a new tab)
Bronze Cannes Lions
ADDRESSPOLLUTION.ORG

Design-driven Effectiveness

ADDRESSPOLLUTION.ORG

(COPI) CENTRAL OFFICE OF PUBLIC INTEREST, AMV BBDO

(opens in a new tab)
Bronze Cannes Lions
THE INEVITABLE NEWS

Design-driven Effectiveness

THE INEVITABLE NEWS

THE INEVITABLE NEWS, AREA 23, AN FCB HEALTH NETWORK COMPANY

(opens in a new tab)
Bronze Cannes Lions
THE LAST POSSESSIONS

Promotional Printed Media

THE LAST POSSESSIONS

SAVE THE CHILDREN, VMLY&R

(opens in a new tab)
Bronze Cannes Lions
THE BLACK PLAQUE PROJECT

Spatial & Sculptural Exhibitions and Experiences

THE BLACK PLAQUE PROJECT

NUBIAN JAK COMMUNITY TRUST, HAVAS

(opens in a new tab)
Bronze Cannes Lions
THE DISSOLVING BOTTLE

Other FMCG & Consumer Durables

THE DISSOLVING BOTTLE

THE DISSOLVING BOTTLE, BBDO GUERRERO

(opens in a new tab)
Bronze Cannes Lions
SEE SOUND

Medical Products

SEE SOUND

SEE SOUND, AREA 23, AN FCB HEALTH NETWORK COMPANY

(opens in a new tab)
Shortlisted Cannes Lions
THE NEW YORK SERIES STATE OF ART

Creation of a New Brand Identity

THE NEW YORK SERIES STATE OF ART

NY LOTTERY, McCANN

(opens in a new tab)
Shortlisted Cannes Lions
MOJANG STUDIOS

Rebrand / Refresh of an Existing Brand

MOJANG STUDIOS

MOJANG STUDIOS, BOLD

(opens in a new tab)

More Entries from PEARLFISHER

24 items

Gold Cannes Lions
JME FOOD RANGE

Foods

JME FOOD RANGE

JAMIE OLIVER, PEARLFISHER

(opens in a new tab)
Shortlisted Cannes Lions
PEARLFISHER HOLIDAY CARDS

Flyers, Tickets, Invitations, Postcards, Christmas and Other Greetings Cards

PEARLFISHER HOLIDAY CARDS

PEARLFISHER, PEARLFISHER

(opens in a new tab)
Shortlisted Cannes Lions
LURPAK SLOW CHURNED

3D Structural Design

LURPAK SLOW CHURNED

ARLA, PEARLFISHER

(opens in a new tab)
Shortlisted Cannes Lions
SEEDLIP

Illustration: Packaging

SEEDLIP

SEEDLIP, PEARLFISHER

(opens in a new tab)
VIAGRA

OTC Oral Medicines

VIAGRA

PFIZER, PEARLFISHER

(opens in a new tab)
PEACEFOLD

Posters

PEACEFOLD

PEARLFISHER GLOBAL, PEARLFISHER

(opens in a new tab)
ÜBERSHOT

Small Scale Corporate Identity Schemes

ÜBERSHOT

UBERDRINKS, PEARLFISHER

(opens in a new tab)
HUM BY COLGATE: A SMILE-WORTHY EXPERIENCE

Creation of a New Brand Identity

HUM BY COLGATE: A SMILE-WORTHY EXPERIENCE

HUM BY COLGATE, PEARLFISHER

(opens in a new tab)
CADBURY DAIRY MILK GLOBAL REDESIGN

Large Scale Logo and Visual Design

CADBURY DAIRY MILK GLOBAL REDESIGN

CADBURY, PEARLFISHER

(opens in a new tab)
FROOSH LOGO

Logo Design

FROOSH LOGO

FROOSH, PEARLFISHER

(opens in a new tab)
PEARLFISHER'S 20TH ANNIVERSARY BOOK

Books

PEARLFISHER'S 20TH ANNIVERSARY BOOK

PEARLFISHER, PEARLFISHER

(opens in a new tab)
PEARLFISHER CHRISTMAS CARD

Self Promotion

PEARLFISHER CHRISTMAS CARD

PEARLFISHER, PEARLFISHER

(opens in a new tab)
PEARLFISHER'S 20TH ANNIVERSARY BOOK

Self Promotion

PEARLFISHER'S 20TH ANNIVERSARY BOOK

PEARLFISHER, PEARLFISHER

(opens in a new tab)
CADBURY DAIRY MILK GLOBAL REDESIGN

Packaging and Promotional Item Design

CADBURY DAIRY MILK GLOBAL REDESIGN

CADBURY, PEARLFISHER

(opens in a new tab)
PEARLFISHER'S 20TH ANNIVERSARY BOOK

Design Typography

PEARLFISHER'S 20TH ANNIVERSARY BOOK

PEARLFISHER, PEARLFISHER

(opens in a new tab)
JUMP IN!

Self-Promotion

JUMP IN!

PEARLFISHER, PEARLFISHER

(opens in a new tab)
CAWSTON PRESS

Non-Alcoholic Drinks

CAWSTON PRESS

CAWSTON PRESS, PEARLFISHER

(opens in a new tab)
DELUXE HONEYDROP

Non-Alcoholic Drinks

DELUXE HONEYDROP

DELUXE HONEYDROP, PEARLFISHER

(opens in a new tab)
GREEN & SPRING

Cosmetics & Beauty

GREEN & SPRING

A CURIOUS GROUP OF HOTELS, PEARLFISHER

(opens in a new tab)
NUDE SKINCARE

Toiletries & Pharmaceuticals

NUDE SKINCARE

NUDE SKINCARE, PEARLFISHER

(opens in a new tab)
JME HOMEWARE

Homewares, Home Appliances & Automotive

JME HOMEWARE

JAMIE OLIVER, PEARLFISHER

(opens in a new tab)
WAITROSE LOVE LIFE

i. Own Label and Private Label brands

WAITROSE LOVE LIFE

WAITROSE, PEARLFISHER

(opens in a new tab)
CADBURY DAIRY MILK GLOBAL REDESIGN

Core FMCG

CADBURY DAIRY MILK GLOBAL REDESIGN

CADBURY, PEARLFISHER

(opens in a new tab)
FROOSH PACKAGING

ii. Core FMCG

FROOSH PACKAGING

FROOSH, PEARLFISHER

(opens in a new tab)