Social and Influencer > Banners and Other Rich Media
KONG , Amsterdam / GOVERNMENT / MINISTRY OF HOME AFFAIRS / 2010
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Research suggests that 65% of all 112 (112 is the dutch 911) emergency calls are hoax, made in particular by children between the ages of 10 and 12. Using a new tracing system, the emergency call centre can see the exact location from which the call was made and the owner of the phone. So calling 112 for a laugh is actually pretty stupid. We put an interactive overlay on the popular kids sites Spel.nl and Nickelodeon.nl to prove that point.JUDGES: the 2 demo videos are not 2 separate banners. They are 1 banner with 2 different outcomes depending on what answer is clicked.
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