Social and Influencer > Websites & Microsites
CREATURE, Seattle, Wa / CROWN IMPORTS / 2010
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Pacifico is the beer of authentic Mexico - hand made, imperfect, off-the-beaten-path. How does that translate to the hi-tech world of the Internet?MexicoViaPacifico.com is real - each page a custom, hand-painted wall in Mexico and California - filmed and broadcast live to the Internet.Walls exist in places at Pacifico's heart: historic Mazatlan where the beer is brewed, a surfboard factory in Puerto Escondido, a rustic hotel in Baja, and Venice Beach – Pacifico’s adopted home in America.To encourage real world adventure, clicking on 'Visit this Wall' opens a Google Maps result showing the location of each wall.
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