Entertainment Lions For Music > Branded Content for Music
PULSE FILMS, London / ANTSLIVE / 2024
Overview
Credits
Why is this work relevant for Music Entertainment?
Off the back of the success of AntsLive's 'Number One Candidate' video which put the artist on the map, Director Tom Emmerson shot and scored again with the sensational 'Captain Ants' visuals, produced by us. The video sees the artist "take you all over the atlas", from salsa dancing with locals to standing on a moving plane, gliding through the Dolomites.
Please provide any cultural context that would help the Jury understand any cultural, national or regional nuances applicable to this work.
There is no cultural context needed to understand the video.
Background
Off the back of the success of Ants Live's 'Number One Candidate' video which put the artist on the map, Director Tom Emmerson scored again with the sensational 'Captain Ants' visuals.
Describe the strategy & insight
Following the lyrics where Ants declares: “I’m the captain captain, take you all over the atlas“, the video jet sets around the world: from salsa dancing with Spanish locals to gondola rides in Venice to standing on a moving plane, gliding through the Dolomites.
Describe the creative idea
Following the lyrics where Ants declares: “I’m the captain captain, take you all over the atlas“, the video jet sets around the world: from salsa dancing with Spanish locals to gondola rides in Venice to standing on a moving plane, gliding through the Dolomites.
Describe the craft & execution
Following the lyrics where Ants declares: “I’m the captain captain, take you all over the atlas“, the video jet sets around the world: from salsa dancing with Spanish locals to gondola rides in Venice to standing on a moving plane, gliding through the Dolomites.
Describe the results
Following the lyrics where Ants declares: “I’m the captain captain, take you all over the atlas“, the video jet sets around the world: from salsa dancing with Spanish locals to gondola rides in Venice to standing on a moving plane, gliding through the Dolomites.
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