Cannes Lions Talks 2024

The Tbwa Disruption® Seminar: Saving Creativity From Death by Algorithm

As makers, creators and thinkers, we are facing the extinction of creative excellence. Experience a unique fusion of art and science as you hear Lucia Aniello and Kyle Chayka challenge the algorithm's chokehold.

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Entertainment Person of the Year Seminar: Mattel's Ynon Kreiz

This award celebrates creativity that inspires others to craft compelling, impactful and entertaining content. This year’s Entertainment Person of the Year Award hounours Mattel's Chairman and CEO, Ynon Kreiz.

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Ready to Laugh Again: The Return of Comedy

Join us in this session featuring award-winning actor, producer, comedian and SNL cast member Kenan Thompson; Hellmann’s Chris Symmes; and VML’s Debbi Vandeven, moderated by VML's Global CEO Jon Cook.

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The Festival On Demand

Insights and Trends – the strategic challenges, consumer behaviours, cultural shifts and creative thinking driving the industry forward.

The Next Creative Revolution

2024 Debussy Theatre

The Next Creative Revolution

Orlando Wood , Sir John Hegarty

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Inside the Jury Room: Brand Experience & Activation Lions

2024 Basement Stage

Inside the Jury Room: Brand Experience & Activation Lions

Anselmo Ramos, Carlos Camacho, Nayaab Rais, Orla Kinsella

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Inside the Jury Room: Creative Business Transformation Lions

2024 Basement Stage

Inside the Jury Room: Creative Business Transformation Lions

Ariana Stolarz, Angela Kyerematen-Jimoh, Orla Kinsella

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Inside the Jury Room: Creative Commerce Lions

2024 Basement Stage

Inside the Jury Room: Creative Commerce Lions

Amy Lanzi, Mish Fletcher, Manuel Borde, Kiyon Samavat

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Inside the Jury Room: Luxury & Lifestyle Lions

2024 Basement Stage

Inside the Jury Room: Luxury & Lifestyle Lions

Marian Brannelly, Diana Maranhão, Jae Goodman

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Five Steps to Make the Impossible, Possible.

2024 Rotonde Stage

Five Steps to Make the Impossible, Possible.

Danilo Boer

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Inside the Jury Room: Innovation Lions

2024 Basement Stage

Inside the Jury Room: Innovation Lions

Diego Machado, Kyoko Yonezawa, Gaelle Comte, Jody Samuels Ike

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Inside the Jury Room: Creative Strategy Lions

2024 Basement Stage

Inside the Jury Room: Creative Strategy Lions

Vita M. Harris, Rory Gallery, Rafik Belmesk

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CMOs in the Spotlight: General Mills, Henkel, Sonos

2024 Rotonde Stage

CMOs in the Spotlight: General Mills, Henkel, Sonos

Jordan Saxemard, Doug Martin, Cameron Clarke, Nuria Ribe

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Inside the Jury Room: Creative Effectiveness Lions

2024 Basement Stage

Inside the Jury Room: Creative Effectiveness Lions

Harjot Singh, Islam ElDessouky, Laila Mignoni

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Inside the Jury Room: Creative Data Lions

2024 Basement Stage

Inside the Jury Room: Creative Data Lions

Rose Herceg, Ana Becker, Viktor Shkurba, Gaelle Comte

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Inside the Jury Room: Direct Lions

2024 Basement Stage

Inside the Jury Room: Direct Lions

Pancho Cassis, Catalin Dobre, Mariana Sá, Kiyon Samavat

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Social-First Tactics to Revolutionise Your Consumer Engagement

2024 Terrace Stage

Social-First Tactics to Revolutionise Your Consumer Engagement

Patrick O'Keefe, Jack Neff, Emma Ferrara

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Connected Commerce: The Future of Live Sports Advertising is Measurable

2024 Rotonde Stage

Connected Commerce: The Future of Live Sports Advertising is Measurable

Christine Gambino, Lori Shambro, Alan Moss, Jameson Fleming

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Inside The Jury Room: Social & Influencer Lions

2024 Terrace Stage

Inside The Jury Room: Social & Influencer Lions

Amy Ferguson, Adetutu Laditan, Rob Mayhew, Marian Brannelly

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Inside the Jury Room: Media Lions

2024 Basement Stage

Inside the Jury Room: Media Lions

Prerna Mehrotra, Woei Hern Chan, Orla Kinsella

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The Future of the Creator Economy - a Live Tarot Reading

2024 Terrace Stage

The Future of the Creator Economy - a Live Tarot Reading

Robyn DelMonte, Jen Cownie

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Inside the Jury Room: PR Lions

2024 Basement Stage

Inside the Jury Room: PR Lions

Kat Thomas, Marie Claire Maalouf, Ian Black

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Inside the Jury Room: Creative B2B Lions

2024 Basement Stage

Inside the Jury Room: Creative B2B Lions

Andisa Ntsubane, Julie Scelzo, Bianca Guimaraes

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A New Era of Entertainment

2024 Terrace Stage

A New Era of Entertainment

Steven He, Josh Richards, Drea Okeke, Helen O'Donnell

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CMOs in the Spotlight: Pepsico, TikTok, Moderna

2024 Rotonde Stage

CMOs in the Spotlight: Pepsico, TikTok, Moderna

Mustafa Shamseldin, Sophie Devonshire, Kate Jhaveri, Kate Cronin

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You

2024 Lumière Theatre

You

Esi Eggleston Bracey

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What Will the Weather Forecast Be In Cannes in 2050

2024 Debussy Theatre

What Will the Weather Forecast Be In Cannes in 2050

Boaz Paldi, Randi Stipes, Derek Van Dam, Deon Gjoni, Nathalie Emmanuel, Tania Bryer

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Creative Bravery Starts with Culture

2024 Rotonde Stage

Creative Bravery Starts with Culture

Sofia Hernandez, Marcus Collins, Madison Tevlin, Adrian Per

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Innovation Unwrapped – your guide to the pioneers, technologies and transformations already shaping tomorrow.

Future Gazers: Les Binet vs LesGPT, Advertising Has No Future, Cracking the Memory Code

2024 Terrace Stage

Future Gazers: Les Binet vs LesGPT, Advertising Has No Future, Cracking the Memory Code

Les Binet, George Strakhov, Andrey Tyukavkin, Kate Hardcastle MBE, Ziba Goddard

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Power Hour: Your Toolkit to Navigate AI’s Impact on Creativity

2024 Debussy Theatre

Power Hour: Your Toolkit to Navigate AI’s Impact on Creativity

Wesley ter Haar, Guy Marks, Jared Spataro, Asmita Dubey

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From Logic to Magic: Five Ways to Make Tech Resonate

2024 Rotonde Stage

From Logic to Magic: Five Ways to Make Tech Resonate

Saffaan Qadir, Min Jae Lee

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The Human Side of Growth

2024 Rotonde Stage

The Human Side of Growth

Mauro Porcini, Mark Kirkham

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Future Gazers: Making New Realities REAL, Human Intelligence, The Reverse Melting Pot

2024 Forum

Future Gazers: Making New Realities REAL, Human Intelligence, The Reverse Melting Pot

Kate Hardcastle MBE, Bonin Bough, Elizabeth Valleau, Thaiza Akemi

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The AI Era: Supercharging Marketing and Creativity

2024 Lumière Theatre

The AI Era: Supercharging Marketing and Creativity

Vidhya Srinivasan, Alexander Chen

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Exploring the New Frontiers of Innovation: Mark Read in Conversation with Elon Musk

2024 Lumière Theatre

Exploring the New Frontiers of Innovation: Mark Read in Conversation with Elon Musk

Mark Read, Elon Musk

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Paper Planes: Where Art Meets Science

2024 Debussy Theatre

Paper Planes: Where Art Meets Science

Alex Schultz, Es Devlin

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Future Gazers: F***ing Diversity, Cultural Intelligence 3.0, Socialising Behaviours

2024 Forum

Future Gazers: F***ing Diversity, Cultural Intelligence 3.0, Socialising Behaviours

Rebecca Rowntree, Anastasia Kārkliņa Gabriel, Natasha Maharaj, Kate Hardcastle MBE

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Mastering the Art of Data-Driven Immersive Experiences

2024 Forum

Mastering the Art of Data-Driven Immersive Experiences

Rafet Fatih Özgür, Refik Anadol, İlkay Gürpınar

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Future Gazers: Gen Z in China, Viral Ads, The Power of Gaming

2024 Forum

Future Gazers: Gen Z in China, Viral Ads, The Power of Gaming

Jill Lyons , Chris Chen , Anna Bager, Tyler Bahl

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If the Idea Doesn’t Scare You, It’s Not Big Enough

2024 Terrace Stage

If the Idea Doesn’t Scare You, It’s Not Big Enough

Steve Stoute, Kellyn Smith Kenny, Shannon Sharpe

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Commerce X Creativity: Making the Transactional Inspirational

2024 Rotonde Stage

Commerce X Creativity: Making the Transactional Inspirational

Tiffany Rolfe, Jeriad Zoghby

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Innovating to Impact: 120 Years of Innovation

2024 Debussy Theatre

Innovating to Impact: 120 Years of Innovation

Yasuharu Sasaki , Hiroshi Igarashi

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Creativity Unleashed: Bridging Minds and Machines

2024 Debussy Theatre

Creativity Unleashed: Bridging Minds and Machines

Pranav Yadav, Deepak Chopra

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The Contrarian’s Compass: Navigating Tech Hype

2024 Rotonde Stage

The Contrarian’s Compass: Navigating Tech Hype

Mark Penn

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Future Gazers: Deepfakes and Disinformation, Tech & Experiences, Luxury Redefined

2024 Forum

Future Gazers: Deepfakes and Disinformation, Tech & Experiences, Luxury Redefined

Amy Corner, Anna Bager, Nadia Tuma-Weldon, Erin B. Lanuti

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The Creativity Toolbox – the craft, processes and techniques to help you achieve creative excellence.

How to Change Advertising for the Better, Fast

2024 Debussy Theatre

How to Change Advertising for the Better, Fast

Cindy Gallop

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The World Needs More Believers

2024 Debussy Theatre

The World Needs More Believers

Gustavo Lauria

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Over the Rainbow: Let Knowledge, Heart and Courage Guide You

2024 Debussy Theatre

Over the Rainbow: Let Knowledge, Heart and Courage Guide You

Debbi Vandeven

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Don’t Start an Agency. Start a Brand.

2024 Debussy Theatre

Don’t Start an Agency. Start a Brand.

Anselmo Ramos and Gaston Bigio

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Creatives on the Terrace: FCB, David, Publicis London

2024 Terrace Stage

Creatives on the Terrace: FCB, David, Publicis London

Pancho Cassis, Andrés Ordóñez, Noel Bunting, Lucy Aitken

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Let's Get Unfashionable

2024 Debussy Theatre

Let's Get Unfashionable

Tyler LaMotte, Shailja Dubé, Stuart Trevor

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From Inspiration to Manifestation: Behind the Scenes with 'Poor Things'

2024 Debussy Theatre

From Inspiration to Manifestation: Behind the Scenes with 'Poor Things'

Xanthe Wells, James Price, Shona Heath

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Creators on the Terrace: The Age of Absurdism

2024 Terrace Stage

Creators on the Terrace: The Age of Absurdism

Ziad Ahmed, Noah Miller, Madeline Argy, Yuri Lamasbella

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How Dr Martens Puts the Boot in Culture

2024 Forum

How Dr Martens Puts the Boot in Culture

Ali Hanan, Darren McKoy

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How to Build an Empire Like a Creator?

2024 Terrace Stage

How to Build an Empire Like a Creator?

Zack Honarvar, Kate Ward, Thomas Brag, Ammar Kandil, Jamie Gutfreund

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Your Guide to High Engagement: Duolingo's Creative Insights from India

2024 Forum

Your Guide to High Engagement: Duolingo's Creative Insights from India

Abraham Varughese, Karandeep Kapany

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The TBWA Disruption® Seminar: Saving Creativity from Death by Algorithm

2024 Debussy Theatre

The TBWA Disruption® Seminar: Saving Creativity from Death by Algorithm

Erin Riley , Lucia Aniello, Kyle Chayka, Jen Costello, Ben Tallon

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Secret Speaker: How to Sell Sustainability without Greenwashing

2024 Debussy Theatre

Secret Speaker: How to Sell Sustainability without Greenwashing

Clover Hogan, Secret Speaker

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What a Feeling – The Unreasonable Impact of Emotion

2024 Debussy Theatre

What a Feeling – The Unreasonable Impact of Emotion

Chaka Sobhani, Richard Brim, Alix Traeger, Sharon Horgan

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Creatives on the Terrace: Snap Inc., McCann Worldgroup, Amazon

2024 Terrace Stage

Creatives on the Terrace: Snap Inc., McCann Worldgroup, Amazon

Resh Sidhu, Javier Campopiano, Jo Shoesmith, Paul Kemp-Robertson

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Comedy is Hard AF

2024 Terrace Stage

Comedy is Hard AF

David Shane, Julie Matheny, Greg Hahn, Ed Night

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Unlock Your Creative Genius with Visual Alchemy

2024 Forum

Unlock Your Creative Genius with Visual Alchemy

Romaine Reid

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Navigating a New Era of Social Storytelling in the Age of Backlash

2024 Terrace Stage

Navigating a New Era of Social Storytelling in the Age of Backlash

Joe Sugg, Munya Chawawa, GK Barry, Jonelle Awomoyi

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How To: Unlock Lo-Fi and Power Your Creativity through Photography

2024 Atelier

How To: Unlock Lo-Fi and Power Your Creativity through Photography

Riccardo Fregoso

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New Firesides, Same Old Storytelling

2024 Forum

New Firesides, Same Old Storytelling

Alemu Emuron, Benon Mugumbya

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Master the Art of Long-Form Creativity: Lessons from the Big Screen

2024 Debussy Theatre

Master the Art of Long-Form Creativity: Lessons from the Big Screen

Asif Kapadia, Alexander Schill, Kathryn Jacob

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Ready to Laugh Again: The Return of Comedy

2024 Debussy Theatre

Ready to Laugh Again: The Return of Comedy

Debbi Vandeven, Kenan Thompson , Jon Cook, Chris Symmes

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Creatives on the Terrace: Publicis Groupe, South Asia, Uncharted, Canva

2024 Terrace Stage

Creatives on the Terrace: Publicis Groupe, South Asia, Uncharted, Canva

Laura Jordan Bambach, Rajdeepak Das, Cameron Adams, Chloe Markowicz

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The New Brand Currency: Why You Can’t Put a Price on Purpose?

2024 Terrace Stage

The New Brand Currency: Why You Can’t Put a Price on Purpose?

Jay Shetty, Gayle Troberman

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Talent and Cultures – the people and practices behind creative organisations that thrive.

The Cannes LionHeart Seminar: Maria Ressa, Nobel Peace Prize Laureate

2024 Debussy Theatre

The Cannes LionHeart Seminar: Maria Ressa, Nobel Peace Prize Laureate

Maria Ressa, Paul Kemp-Robertson

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Lion of St Mark Seminar: Jacques Séguéla

2024 Debussy Theatre

Lion of St Mark Seminar: Jacques Séguéla

Jacques Séguéla

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Entertainment Person of the Year Seminar: Mattel’s Ynon Kreiz

2024 Debussy Theatre

Entertainment Person of the Year Seminar: Mattel’s Ynon Kreiz

Ynon Kreiz

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Breaking Barriers: Redefining Disability Representation in Original Content

2024 Terrace Stage

Breaking Barriers: Redefining Disability Representation in Original Content

Kimberly Doebereiner , Greg Nugent , Sheridan O'Donnell, Ezra Frech

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Changemakers: Mattel's Lisa McKnight and Unilever's Firdaous El Honsali

2024 Terrace Stage

Changemakers: Mattel's Lisa McKnight and Unilever's Firdaous El Honsali

Lisa McKnight, Firdaous El Honsali, Lucy Aitken

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New Creators' Showcase

2024 Lumière Theatre

New Creators' Showcase

Franki Goodwin

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Hungry Dogs Run Faster: A Storytelling Masterclass with James Patterson

2024 Debussy Theatre

Hungry Dogs Run Faster: A Storytelling Masterclass with James Patterson

Liz Taylor , James Patterson

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Secret Speaker: Changing the Game for Women’s Sport

2024 Debussy Theatre

Secret Speaker: Changing the Game for Women’s Sport

Rebecca Sowden, Gary Steele, Secret Speaker

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Secret Speaker: The Girl Who Swam for Her Life

2024 Debussy Theatre

Secret Speaker: The Girl Who Swam for Her Life

Yusra Mardini , Catherine Green, Secret Speaker

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Creators Unplugged: the Boundaries of Freedom and Responsibility

2024 Terrace Stage

Creators Unplugged: the Boundaries of Freedom and Responsibility

Linda Yaccarino, Marc Hustvedt, Timbaland Multi-platinum, Grammy Award-Winning Producer, Artist, Author & Entrepreneur, Swizz Beatz

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A Time to End Our Fear

2024 Rotonde Stage

A Time to End Our Fear

Nayla Tueni, Dani Richa

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Creator Changemakers: Yara and Keri Shahidi

2024 Terrace Stage

Creator Changemakers: Yara and Keri Shahidi

Yara Shahidi, Keri Shahidi, Jessica Giles

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The Future of the Creator Economy - a Live Tarot Reading

2024 Terrace Stage

The Future of the Creator Economy - a Live Tarot Reading

Robyn DelMonte, Jen Cownie

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Creators Count: Building Bridges, Not Barriers, in Content Partnerships

2024 Terrace Stage

Creators Count: Building Bridges, Not Barriers, in Content Partnerships

Kahlil Greene

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Secret Speaker: Bold Storytelling and Voices Under Siege

2024 Forum

Secret Speaker: Bold Storytelling and Voices Under Siege

Emma Tucker , Almar Latour, Secret Speaker

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A New Era of Entertainment

2024 Terrace Stage

A New Era of Entertainment

Steven He, Josh Richards, Drea Okeke, Helen O'Donnell

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Celebrating the Radical Creative Mind behind ‘Because I’m Worth It'

2024 Debussy Theatre

Celebrating the Radical Creative Mind behind ‘Because I’m Worth It'

Delphine Viguier-Hovasse , Charlotte Franceries, Ben Proudfoot, Andie MacDowell

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Changemakers: Droga5 New York's Chioma Aduba

2024 Terrace Stage

Changemakers: Droga5 New York's Chioma Aduba

Chioma Aduba, Kate Hardcastle MBE

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Navigating a New Era of Social Storytelling in the Age of Backlash

2024 Terrace Stage

Navigating a New Era of Social Storytelling in the Age of Backlash

Joe Sugg, Munya Chawawa, GK Barry, Jonelle Awomoyi

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The Rapid Evolution of Athletes as Brand Builders

2024 Terrace Stage

The Rapid Evolution of Athletes as Brand Builders

Tim Ellis , DeAndre Hopkins , Joe Burrow, Justin Jefferson , Kimmi Chex

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Secret Speaker: The Importance of Taking up Space

2024 Debussy Theatre

Secret Speaker: The Importance of Taking up Space

Cristina Diezhandino, Sinéad Burke, Secret Speaker

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Power Hour: Unleashing Creativity from Latin America

2024 Forum

Power Hour: Unleashing Creativity from Latin America

Joana Mendes, Jessica Apellaniz, Eva Santos

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Don’t Believe The Hype - DEI Will Never DIE

2024 Terrace Stage

Don’t Believe The Hype - DEI Will Never DIE

Adrianne C. Smith

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Changemakers: UniWorld Group’s Monique Nelson

2024 Terrace Stage

Changemakers: UniWorld Group’s Monique Nelson

Kim Last, Monique Nelson

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Creative Impact – the ultimate guide to proving the value and effectiveness of creativity.

Creative Impact Unpacked: Why Does Everything Look the Same?

2024 Rotonde Stage

Creative Impact Unpacked: Why Does Everything Look the Same?

Karen Nelson-Field, Lisa Smith, Eleanor Thornton-Firkin, Aditya Kishore

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Inside the Jury Room: Creative Strategy Lions

2024 Basement Stage

Inside the Jury Room: Creative Strategy Lions

Vita M. Harris, Rory Gallery, Rafik Belmesk

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CMOs in the Spotlight: General Mills, Henkel, Sonos

2024 Rotonde Stage

CMOs in the Spotlight: General Mills, Henkel, Sonos

Jordan Saxemard, Doug Martin, Cameron Clarke, Nuria Ribe

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Inside the Jury Room: Creative Effectiveness Lions

2024 Basement Stage

Inside the Jury Room: Creative Effectiveness Lions

Harjot Singh, Islam ElDessouky, Laila Mignoni

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The Creative Impact Sprint: DAIVID, The B2B Institute, CreativeX, Tracksuit, ANA+WARC

2024 Forum

The Creative Impact Sprint: DAIVID, The B2B Institute, CreativeX, Tracksuit, ANA+WARC

Anastasia Leng, Ian Forrester, Mimi Turner, James Hurman, Amy Rodgers, Aditya Kishore, Latha Sarathy

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Revamping Legacy Brands for Today's Audience

2024 Rotonde Stage

Revamping Legacy Brands for Today's Audience

Diana Frost

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The Inglorious B****rds of the Boardroom

2024 Forum

The Inglorious B****rds of the Boardroom

Kawal Shoor , Gurdeep Puri , Manisha Sain, Partha Sinha

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Effectiveness Unplugged: Making Mischief with Tubi

2024 Rotonde Stage

Effectiveness Unplugged: Making Mischief with Tubi

Traci Alford, Greg Hahn, Nicole Parlapiano

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Creative Impact Unpacked: What's the Modern Case for Brand Building?

2024 Rotonde Stage

Creative Impact Unpacked: What's the Modern Case for Brand Building?

Mariota Essery, Kofi Amoo-Gottfried, Ann Marie Kerwin

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CMOs in the Spotlight: Pepsico, TikTok, Moderna

2024 Rotonde Stage

CMOs in the Spotlight: Pepsico, TikTok, Moderna

Mustafa Shamseldin, Sophie Devonshire, Kate Jhaveri, Kate Cronin

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Death of a Salesman – Reimagining Marketing's Value

2024 Rotonde Stage

Death of a Salesman – Reimagining Marketing's Value

Leonid Sudakov, Najoh Tita-Reid

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Effectiveness: The New Frontier

2024 Rotonde Stage

Effectiveness: The New Frontier

Grace Kite, Bridget Angear, Catherine Kehoe, Zaid Al-Qassab

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How We Reignited Guinness

2024 Rotonde Stage

How We Reignited Guinness

Callum McCahon, Gráinne Wafer

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Creative Impact Unpacked: How Do Creativity, Media and Commerce Combine?

2024 Rotonde Stage

Creative Impact Unpacked: How Do Creativity, Media and Commerce Combine?

Jill Toscano, Nikki Baker, Colin Lewis, Alex Brownsell

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CMOs in the Spotlight: Mars Wrigley North America, Nubank, Beiersdorf

2024 Rotonde Stage

CMOs in the Spotlight: Mars Wrigley North America, Nubank, Beiersdorf

Juliana Roschel, Gabrielle Wesley, Sophie Devonshire, Tobias Collée

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With Great Opportunity Comes Greater Responsibility

2024 Debussy Theatre

With Great Opportunity Comes Greater Responsibility

Carla Hassan, David Droga

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Creativity Is Not Enough

2024 Rotonde Stage

Creativity Is Not Enough

Mark Ritson

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Inclusion = Income: The Business Case for Progressive Advertising

2024 Rotonde Stage

Inclusion = Income: The Business Case for Progressive Advertising

Sara Denby , Andrew Stephen , Jon Halvorson

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The Extraordinary Cost of Dull: Why Boring Advertising Must Die

2024 Forum

The Extraordinary Cost of Dull: Why Boring Advertising Must Die

Adam Morgan, Jon Evans

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Future of Strategy: How Do We Burst Marketing's Bubble?

2024 Rotonde Stage

Future of Strategy: How Do We Burst Marketing's Bubble?

Yael Cesarkas, Lena Roland, Jon Lombardo, Peter Weinberg

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Is the Brand Era Really Dead?

2024 Rotonde Stage

Is the Brand Era Really Dead?

Marcus Collins, Kory Marchisotto

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Creative Impact Unpacked: How Do We Rebrand 'Brand'?

2024 Rotonde Stage

Creative Impact Unpacked: How Do We Rebrand 'Brand'?

Karen Crum, Laura Jones, David Tiltman

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Pricing Creativity: Curse, Karma and Cure to a Strangely Priced Industry

2024 Forum

Pricing Creativity: Curse, Karma and Cure to a Strangely Priced Industry

Gautam Reghunath, PG Aditiya

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CMOs in the Spotlight: Adobe, Lenovo, Project Management Institute

2024 Rotonde Stage

CMOs in the Spotlight: Adobe, Lenovo, Project Management Institute

Emily Ketchen, Heather Freeland, Jim Stengel, Menaka Gopinath

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